She braced to lose ten. She lost two.
You're booked solid, quietly resentful, and overdue for a raise you're too scared to give. These are clients you know by name, and the fear that they'll think you're greedy has kept your prices frozen for months. So you keep absorbing the difference.

After eight months of dread, Maria raised her prices and braced to lose ten clients. She lost two, both chronic complainers, refilled the slot within a week, and her monthly revenue rose by more than two thousand dollars. (Illustrative example.)
Who this is for
Established groomers overdue for a price increase but terrified of the conversation.
By the end, you'll walk out knowing
You'll walk away with a finished plan
What you'll work through
7 short, plain-language lessons — most under five minutes. Read them or watch the slides, at your pace.
- 1
- 2Decide your number and your date4 min
- 3Telling your clients: the announcement5 min
- 4Handling every kind of pushback5 min
- 5The clients who leave, and why that's okay5 min
- 6Your 30-day rollout plan4 min
- 7Tracking the result4 min
The toolsyou'll use
Spreadsheets you copy and fill in as you go — yours to keep, unlocked when you enroll.
Your instructor

Marcus ran his own salon for fifteen years and nearly lost it by undercharging — until he finally sat down with his own numbers and dug out. He teaches the money side the way he wishes someone had taught him: pricing, profit, and taxes, told straight, with the math landing soft.
Not happy with the course for any reason? Email us within 14 days of purchase for a full refund.
The core business knowledge every working groomer needs — solo, mobile, or salon. Finish all 14 courses to earn the GC-BF credential — the full certification is $449.
See the full certification →